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Protech Associates, Inc. (Protech), the world’s first and leading provider of cloud-based association management software (AMS) powered by Microsoft Dynamics® CRM, today announced a four-part eBook series titled, “4 Steps to Creating Exceptional Member Experiences.” The first book, “Mapping your Members’ Journey,” which is available now, walks association leaders through a strategic approach to understanding the entire member lifecycle through mapping techniques. Four-Part Series: Map members’ journey through the entire lifecycle with the association (Download Now). Identify and create seamless, multi-channel experiences for members. Empower frontline staff with tools to deliver exceptional member products and services. Enable leadership with the data needed to make better decisions every day. Brian Bruffey, CEO, Protech, said, “Positive member experiences can resul... (more)

Cloud Computing Expo 2010 East Will Take Place April 19-21 at Jacob Javits Convention Center in New York City

WOODCLIFF LAKE, NJ -- (Marketwire) -- 10/30/09 -- SYS-CON Events announced today that the 5th International Cloud Computing Conference & Expo  will take place April 19-20-21, 2010, at the Jacob Javits Convention Center in New York City. The International Cloud Computing Conference & Expo series is the world's leading Cloud-focused event and is held three times a year, in New York, Silicon Valley and in Europe. Over 200 corporate sponsors and 10,000 industry professionals have participated in Cloud Computing Expo since its inception, more than all other Cloud-related events put together. The three-day event will offer a rich array of sessions led by exceptional speakers about the business and technical value of cloud computing with more than 80 sponsors and exhibitors on the 70,000 sq. ft. show floor and over 5,000 estimated delegates from well over 48 different cou... (more)

Mobile Marketing News Weekly – Week of June 17, 2012

The Mobile Marketing News Weekly is an online newsletter that is made up of the most interesting news, articles and links related to mobile marketing that I run across each week.  I am specifically targeting market size and market trend information. Also read Enterprise Mobility Asia News Weekly Also read Field Mobility and M2M News Weekly Also read Mobile Commerce News Weekly Also read Mobile Health News Weekly Also read Mobility News Weekly Facebook, the world's largest social network, says it is working on a location-based mobile-advertising product that will allow companies to target users with real-time data showing their whereabouts. Read Original Content Mobile marketing delivers a higher return-on-investment than traditional marketing programs, according to new research findings from Luth Research, a research partner of the Mobile Marketing Association. Read Origina... (more)

5 Marketing Technology Must-Haves for the Modern Marketer

When I was 17 and trying to figure out what I wanted to be when I grew up, chief marketing technology officer was 334th on my list, only 333 spots removed from my top choice, game show host. Nonetheless, I was surprised when, after Sajak, Dawson and Trebek turned down the gig, Right Source Marketing put me in charge of marketing technology a few weeks ago. I’ve never considered myself a techie, but here I sit, with the rise of technology and data having forever shifted the role of the modern marketer. Just when marketing had become cool again, we’ve gone ahead and crashed the technology party – a place that used to be reserved for geeks and nerds. Why? The reason is simple – the marketing seat at the boardroom table is getting closer and closer to the CEO seat because marketing is no longer viewed as a cost center but rather a revenue driver. As marketers, if we can ... (more)

Pentaho and MapR Put Big Data to Work

NEW YORK, NY -- (Marketwire) -- 03/21/12 -- GigaOM Structure: Data -- Pentaho Corporation, delivering the future of business analytics, and MapR Technologies, Inc., the provider of the industry's most advanced distribution for Apache Hadoop, today announced an alliance partnership to provide direct integration between Pentaho Kettle and the MapR Distribution for Hadoop. With native integration, enterprises can easily combine business analytics with Hadoop and benefit from both products' ease of use and high performance, enabling them to put their big data to work. Together Pentaho and MapR help enterprises overcome many of the obstacles common with big data deployments. The partnership delivers improved: Ease of use: Without having to write complex code, developers can use Pentaho Kettle's visual interface to pull data from different data sources and input, output, ... (more)

ActiveState Announces Enterprise Customer Relationship With ExactTarget, Launches Stackato 2.4

VANCOUVER, BC -- (Marketwire) -- 11/01/12 -- ActiveState®, whose software enables developers and enterprises to innovate from code to cloud, today announced an enterprise customer relationship with Indianapolis-based ExactTarget, a global interactive marketing Software-as-a-Service (SaaS) provider. In addition, today marks the release of Stackato® 2.4, the next evolution in enterprise private Platform-as-a-Service (PaaS) technology. "ExactTarget's 'Orange Culture' embodies its commitment to innovation," said ActiveState CEO Bart Copeland. "In the same way ExactTarget is revolutionizing digital marketing, ActiveState is transforming the cloud with Stackato, the enterprise private PaaS." Stackato is the industry-standard enterprise private PaaS, and it enables developers to code in the language that's right for them, provides best-in-class management tools for IT lead... (more)

ActiveState Named a Gartner Research "Cool Vendor in PaaS"

VANCOUVER, BC -- (Marketwired) -- 04/17/13 -- ActiveState®, whose software enables developers and enterprises to innovate from code to cloud, today announced it has been named a Gartner Research "Cool Vendor in PaaS" for 2013. In its "Cools Vendors in PaaS, 2013" report released yesterday, the global research firm profiles ActiveState and its flagship cloud middleware technology Stackato®, the private Platform-as-a-Service (PaaS) for the agile enterprise. "It's great to be recognized as a cool vendor in PaaS," says ActiveState CEO Bart Copeland. "This acknowledgement validates our approach, and highlights just some of Stackato's innovative features. But what's really cool is how enterprise customers like ExactTarget, Mozilla, and HP use Stackato to transform cloud deployment to get products to market faster, manage applications more securely, and save money in the ... (more)

Berkery Noyes Releases Software Industry M&A Report For Half Year 2013

NEW YORK, July 8, 2013 /PRNewswire/ -- Berkery Noyes, an independent mid-market investment bank, today released its half year 2013 mergers and acquisitions trend report for the Software Industry. The report analyzes M&A activity during the first half of 2013 and compares it with the four previous six-month periods from 2011 to 2012. (Logo: http://photos.prnewswire.com/prnh/20130708/LA44050LOGO) Berkery Noyes' data showed that transaction volume decreased three percent in first half 2013. Deal value remained flat, totaling $29.56 billion year-to-date. The median revenue multiple moved slightly from 2.1x to 2.0x, while the median EBITDA multiple increased from 10.4x to 12.5x. The largest transaction in first half 2013 was the announced acquisition of BMC Software by a private investor group, led by Bain Capital and Golden Gate Capital, for $6.81 billion. This deal repr... (more)

OpenText to Unveil Project Red Oxygen at Enterprise World 2013

WATERLOO, Ontario, Nov. 6, 2013 /PRNewswire/ -- OpenText™ (NASDAQ: OTEX, TSX: OTC), the global leader in Enterprise Information Management (EIM), will be kicking off its annual OpenText Enterprise World 2013 conference, November 17-21, 2013, in Orlando, Florida where thought leaders from around the world will converge to discuss the future of EIM. OpenText CEO, Mark J. Barrenechea, will deliver the opening keynote address where he will unveil the company's much anticipated Project Red Oxygen - the first choreographed release of software in the company's history that will enable CIOs to transform every line of business by better equipping them to compete in the new information economy. "We expect to break all attendance records at this year's Enterprise World as we unveil Red Oxygen," said OpenText CEO, Mark J. Barrenechea. "Attendees will join industry experts, par... (more)

Former ExactTarget CFO Steve Collins Joins Ifbyphone’s Board of Directors

Ifbyphone, the leader in voice-based marketing automation, today announced the appointment of Steve Collins to its Board of Directors. Collins, the former Chief Financial Officer of digital marketing pioneer ExactTarget (acquired by salesforce.com in 2013) brings more than 20 years of experience leading finance teams of high growth market leaders to Ifbyphone’s board. During his tenure with ExactTarget, Collins served as a key leader in driving the company’s rapid growth, including completing a successful initial public offering on the New York Stock Exchange in 2012. Collins also oversaw the completion of several acquisitions, including ExactTarget’s acquisition of marketing automation provider Pardot, and assisted in ExactTarget’s pivotal acquisition by salesforce.com, the world’s largest provider of customer relationship management (CRM) software. This experience... (more)

IQMS consigue importante inversión de capital de crecimiento de Technology Crossover Ventures y Banneker Partners

IQMS, proveedor líder de software de fabricación ERP y MES con un compromiso continuado y proactivo con su producto y sus relaciones, ha anunciado que Technology Crossover Ventures (TCV) ha encabezado una inversión estratégica de capital de crecimiento en la empresa. IQMS se une a Facebook, Expedia, Netflix, OSIsoft y otros innovadores tecnológicos en los que también ha invertido TCV. Banneker Partners también ha participado en esta inversión en IQMS. Esta inversión supone la primera ronda institucional de financiación recibida hasta la fecha, que IQMS utilizará para acelerar el crecimiento mediante la inversión en ventas, marketing y desarrollo de productos, al tiempo que continua ofreciendo un excelente soporte al cliente. Los fundadores de IQMS, Randy y Nancy Flamm, mantendrán una importante participación de la empresa. No se han desvelado las condiciones de la ... (more)